Effective international digital / traditional strategist, marketing and eCommerce professional with innovative tactical and technical mastery to generate qualified Web site traffic, social engagement, and online sales. Web Marketing skill set includes creating the Digital Roadmap, Managing Web site design, user experience, Search Engine Marketing / Pay Per Click, Search Engine Optimization, banners, email, and Social Media Marketing. Conversion-driven, with strong analytical and creative expertise to drive consumer engagement.
Effective strategic planner who builds brands and market share while developing new business opportunities that increase revenues. Provider of a digital change strategy when appropriate. A passion for excellence, creativity, customer focus. Skilled marketer in English, French, Japanese and Mandarin.
Competencies: Strategic Digital Marketing. Customer Relationship Marketing (CRM). Integrated Marketing. Public Relations, Social Media. SEO/SEM. Proponent of Mobile Applications. Mentoring, managing, building and negotiating. Direct a network of affiliate agencies including Advertising, Public Relations and Digital Media. Develop/implement brand strategy on a local and worldwide basis.